Peter Fong

Peter Fong

About Peter

Peter Fong, Orbee’s Chief Revenue Officer, has over twenty-six years of automotive experience, with numerous executive-level management positions. Most notably, Fong served as the Senior Vice President of Dealer Operations at the National Automotive Dealers Association following his term as President and Chief Executive Officer of Chrysler Group LLC. He worked for Ford Motor Company for fourteen years prior to joining Chrysler, where he held various roles in marketing, manufacturing, brand management, and service leadership for the Ford, Jaguar, and Lincoln-Mercury brands. Fong’s established track record of achievement and leadership has led him to serve as an advisor for several companies within Automotive. He and his family currently reside in New Jersey.

About Orbee, Inc.

Orbee provides digital marketing analytics, data, and automation solutions to the automotive industry. Franchise and independent dealers and large dealership groups utilize the company’s platform to make actionable decisions based on analytics of their campaigns, inventory, and consumer experiences, build comprehensive buyer profiles by connecting first-party data signals from their websites and integrated partners and automate messaging across all paid and earned channels with personalization and segmentation. The company partners with dealer-centric media agencies, service providers, and OEM programs to expand the reach of its powerful technologies. Orbee’s core technology products include its proprietary data collection, processing, and reporting pipeline, its robust set of dashboards and APIs, and campaign and creative tools for email, search, social, on and off-site display, and video. Orbee was founded in 2015 and is headquartered in Irvine, California.

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