Orbee Presents The Integrated Podcast Series at NADA 2024

Friday, February 2nd, 2024

700 Credit | 9:00am - 9:15 AM

James Lawyer

Vice President Of Business Development

Description: The upcoming 700 Credit x Orbee segment will explore 700 Credit's integral role in the automotive sector and its latest innovations for NADA. Highlighting the resurgence of credit and pre-qualification applications, the discussion will focus on enhancing dealership customer experiences and meeting compliance standards. It will also cover the mutual benefits of 700 Credit's integration for dealerships and shoppers, offering a snapshot of how these advancements are transforming automotive finance and shopping.

Inmar Automotive | 9:20-9:35 AM

Sleiman Serhan 

Business Leader

Description: Orbee Inc. collaborates with Inmar Automotive, integrating advanced predictive modeling into Orbee's automotive dealership platform. This partnership enhances dealerships' ability to use their own data for targeted customer engagement and improved service retention. Key features include Inmar's unique algorithm and innovative KPIs like Reactivation Rate and Spend Rate, setting a new standard in automotive data analytics.

AET Automotive | 9:40-9:55 AM

Jeff Gonzales

Founder & CEO 

AET Automotive

Description: Orbee, Inc. partners with AET Automotive to automate creative asset generation in dealership advertising, combining AET's Creative Studio 3 tools with Orbee's image rendering and automated ad copy. This integration streamlines personalized, OEM-compliant ad production, optimizing advertising efficiency across various digital platforms.

Hippo Media | 10-10:15 AM

Scottie Sigmon

President

Description

Holman | 1-1:15 PM

Bill Cariss

President & CEO

Description

Urban Science | 1:20-1:40 PM

Carl Matter

Director of AdTech Performance

Description: Orbee Inc. has partnered with Urban Science to integrate customer databases with real-time sales data, enhancing dealership marketing strategies. This collaboration allows dealerships to target active buyers more effectively, optimize marketing efforts, and analyze customer journeys for better sales outcomes. Atul Patel, CEO of Orbee, and a representative from Urban Science highlighted the potential benefits of this partnership. Demonstrations are available at NADA 2024. Orbee specializes in automotive industry solutions, while Urban Science provides data and consultancy services worldwide.

Kain Automotive | 1:40-1:55 PM

David Kain

President

Description

Experian | 3-3:15 PM

Erik Hjermstad

Vice President Of Product Management

Description: In this segment, listeners will dive deep into the innovative data solutions Experian offers to automotive dealerships, highlighted by Erik Hjermstad's insights on the latest features unveiled at NADA. The discussion will explore the integration between Experian and Orbee, detailing how Experian's unique data complements Orbee's first-party data collection, enabling dealerships to enhance their marketing strategies. Through practical advice on integrating this data into existing workflows and examples of targeted campaigns across email, direct mail, and digital advertising, this episode promises to equip dealerships with the knowledge to leverage data-driven marketing for greater impact.

Polk of S&P Global | 3:20-3:35 PM

Joseph Kyriakoza

VP & General Manager

Description: Orbee Inc. integrates S&P Global Mobility's Polk Automotive Solutions into its Data Marketplace, enhancing dealership marketing with advanced data and insights. This partnership allows for more personalized marketing campaigns and access to over 900 audience segments, greatly improving the precision and effectiveness of dealership marketing strategies.

Anaphora | 3:40-3:55 PM

Marat Pashkevich

Head of Strategic Partnerships

Description: Orbee Inc. partners with Anaphora to enhance automotive email marketing, integrating Anaphora's OEM compliant creative designs with Orbee's advanced targeting and distribution technology. This collaboration aims to improve campaign effectiveness by ensuring precise audience reach and creative compliance, marking a significant advancement in automotive email marketing.

Saturday, February 3rd, 2024

EMG | 9-9:15 AM

Brett Hall 

VP of Sales & Marketing

EMG

Description: Orbee Inc. partners with EMG to enhance automotive retail marketing, combining Orbee's data management and customer analytics with EMG's Connected TV and Streaming expertise. This alliance aims to deepen understanding of customer engagement and journey, showcasing a significant advancement in automotive marketing through data integration and advanced analytics.

TradePending | 9:20-9:35 AM

Matthew Davis

CMO

Description

VINCUE | 9:40-9:55 AM 

Danny Zaslavsky

Co-Founder & Managing Partner

Description: Orbee Inc. partners with VINCUE to enhance the VINCUE Boost product, improving dealership advertising through expanded reach, precise targeting, and automated ad campaigns. Leveraging Orbee's technology, this integration offers in-depth analytics and streamlined ad creation, significantly boosting efficiency and effectiveness in automotive advertising.

Basis Technologies | 10-10:15 AM

Jim Zabel

CMO

Description

RubyCar | 10:15-10:30 AM

Alex Schaeffer

General Manager D2C Vehicle Sales

Description

Client Command | 12-12:15 PM

Jonathan Lucenay

Founder and CEO

Description: Orbee Inc. integrates with Client Command to enhance dealership marketing strategies, combining Client Command's Active Shopper Network® data with Orbee's Customer Data Platform. This partnership aims to improve audience targeting, personalization, and overall customer experience, marking a significant advancement in data-driven marketing in the automotive industry.

ActivEngage | 12:20-12:35 PM

Ted Rubin

Executive Chairman

Description: Orbee Inc. collaborates with ActivEngage to enhance automotive retail marketing, integrating Orbee's data management system with ActivEngage's messaging solutions. This partnership focuses on improving customer engagement and journey analytics, aiming to deepen understanding of customer interactions for more effective marketing strategies. The initiative includes a pilot program and joint marketing efforts, setting a new standard in automotive customer engagement through advanced technology and analytics.

 

Chastang Auto Group | 12:40-1 PM

Ally Pinon

Digital Marketing Director

Description

Volie | 3:30-3:45 PM

Scott Davis

President

Description: Orbee Inc. partners with Volie to enhance automotive retail, integrating detailed shopper data into dealership interactions. This collaboration aims to improve customer engagement and experience by providing deeper insights into customer behaviors, fostering more personalized and effective communication strategies in automotive retail.

CallRevu | 3:50-4:05 PM

Ben Chodor

CEO

Description: Orbee Inc. collaborates with CallRevu to enhance customer journey analytics in automotive retail, integrating CallRevu's advanced call monitoring data into Orbee's platform. This partnership aims to provide dealerships with deeper insights into customer interactions, enabling more targeted and effective marketing strategies and improved customer engagement.

Equifax | 4:10-4:30 PM

Brian Epro

Alliance Manager

Description: This podcast segment features discussions with Brian Epro from Equifax and Orbee on their strategic integration, offering insights into Equifax Spending Power and Income Data’s role in the automotive industry and the innovations announced at NADA. The conversation will cover the partnership's motivations, expected benefits for users, and practical use cases, highlighting how this collaboration will drive technological advancements and improved services in the automotive market. It's a concise overview for anyone interested in the future of automotive technology and services.

Share this post
Join our newsletter
Join our newsletter to stay up to date on releases.
We care about your data in our privacy policy.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.