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Marchex provides conversational analytics and solutions to optimize customer interactions for businesses. Their platform offers tools for analyzing marketing campaigns, sales calls, and customer service interactions to improve engagement and drive revenue growth.
Build audiences from call data to use in Meta Ads targeting.
Ingest call tracking history to segment audiences based on call outcomes.
Build audiences from call data to use in Google Ads targeting.
Build an attribution report that incorporates calls with other touch points.
Build audiences from call data to use in Pinterest Ads targeting.
Automate email follow up based on call outcomes.
Integrate call sources and outcomes with other touchpoints to build detailed attribution reports.
Leverage call data to segment shoppers into highly targeted advertising audiences
Automate personalized email follow-ups based on call outcomes for improved engagement.
Integrate call data with other data points to build holistic shopper profiles.
Orbee’s integration with Marchex transforms how dealerships harness call data for strategic marketing and comprehensive reporting. This integration seamlessly ingests call data, such as call duration, outcomes, caller demographics, and transcripts, into Orbee’s robust data management platform. By unifying this data with other customer touchpoints, dealerships can unlock a wealth of insights and opportunities for personalized marketing, audience segmentation, and detailed attribution reporting. The integrated call data empowers dealerships to create more targeted and effective marketing campaigns, streamline follow-ups, and gain a holistic view of customer interactions.
